DryJoys Tour LTS

MARKETING VIDEO

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DryJoys Tour LTS

CLIENT

FootJoy

AGENCY

Performance 54

The Make Every Day Playable campaign was designed to showcase FJ’s industry leading technical clothing in extreme conditions.

Filmed over a week in Iceland, a number of product videos were created along with a hero film documenting the experience. This vignette focusses on the LTS Jacket.

Check it out on FJ’s website here.

Method: A three man crew plus producer tackled the 5 day shoot. Across four golf courses, we tested the full FJ range of products and endured some challenging weather! A truly spectacular island and a great opportunity to use all the kit.